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Why Choose Us?

inbound-marketing-strategiesPlant Your Flag on Page 1!

It’s our mission statement. Here’s why: According to a study,  click-through research data reveals the importance of ranking in the top three positions on a search results page. Because predicting which position your site will appear in Google is basically impossible, your SEO efforts should focus on getting to Page 1. Then invest in rising to one of the top three positions. Also, ranking beyond Page 2, while good for tracking trends, has far less search volume, the study noted.

 

 Long story short: You’ve got to be on Page 1 for your most important keywords, and ideally, somewhere above the upper fold because 90% of searchers don’t even get to Page 2.

What Is Search Engine Marketing?

It’s not a stupid question. There are still so many traditional businesses who have yet to venture into SEM. Any brick-and-mortar business owner can tell you who his or her competitors are, but few are aware of online competition. Search engine marketing (SEM) is a whole different ball game—it’s not even the same league or the same sport. Rather, search is a thriving marketplace where millions of buyers make fast purchasing decisions. It is the best place to match “search intent,” that is, position your product in front of the people who are searching for it—at the exact moment when they are searching for it.

75% of online searchers take an action within a few hours, and 36% take an action immediately.

 

homepage-inbound-marketingHow We Drive Targeted Traffic to Your Website

  • Web Design. We create interactive, modern, eye-catching websites. We help you build strong online presence for your business by creating a professional website which best suits your online business strategy and target audience.
  • Inbound Marketing. The tactical practice of SEO by itself — optimizing pages, building external links, etc — doesn’t have the efficacy it once did. By the same token, neither does good content without the ability to market it online via social media. Effective SEO should be a servant to its master of good content or inbound marketing.
  • Search Engine Marketing & Optimization. There are a lot of people claiming to be SEO experts right now, but I have made my livelihood for the last 4 years as an e-commerce director and practicing SEO consultant. Much to my dismay, many people are taken in by unethical SEO companies (usually the ones who cold call) who promise to get quick results. What most small businesses don’t realize is that they are putting their digital reputations on the line—so-called “black-” and “gray-hat” SEO practices could very well result in website being penalized or banned by the search engines.
  • Online Advertising. We help you build your pay-per-click (PPC) campaigns on Google Adwords or Microsoft Ad Center or Facebook, and monitor your conversions to make sure you see a return-on-investment (ROI).
  • Online Business Intelligence & Web Strategy. Our web consulting helps interpret the seemingly endless data that comes with any online marketing campaigns into something simple and actionable for your business.

There are 1 BILLION searches DAILY and 54 BILLION indexed websites. That’s just on Google. Your website is the proverbial needle in the haystack, but it doesn’t have to be.

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Online Advertising Platforms

    • Google Adwords
    • Google Content Network
    • Facebook Ads
    • Microsoft Ads (Bing & Yahoo)
    • Yahoo Behavioral Targeting
    • YouTube Ads
    • LinkedIn Ads
    • Media Buys on targeted websites

More Internet Marketing Services

    • Lead generation analysis and reporting through website traffic growth, SEO, and PPC efforts.
    • Development, execution, tracking, and analysis of social media campaigns.
    • Website and blog content creation and management.
    • Development and execution of email marketing campaigns.
    • Strategic consulting, including business plan and online sales strategy development.

web-consulting-servicesPrevent Analysis Paralysis

Flagstone also excels at helping interpret the seemingly endless data that comes with any online marketing campaigns into something simple and actionable for your business. We create interactive, eye-catching websites. We help you build strong online presence for your business by creating a professional website that best suits your needs and target audience.

 

Plant Your Flag on Page 1

It's more than just a website — it's an online strategy.

Get started now »
"I started in 2009, and before Carlton did my SEO strategy, I was appearing on the 6th or 7th page for my search terms. Now, I'm always in one of the top two spots (with other pages from my website appearing multiple times) on the first page of a Google search. I get at least 98% of my business from my website. For the modest amount I invested, it's paid for itself literally a hundred times over. It's the best money my business has ever spent. Without my website appearing on the first page of Google, I won't be booking trips. I really can't overstate how much of a boost his SEO work did for my business."
Tom Campbell, Destiny Unbound Angling  
Website: http://www.destiny-unbound.com/
"The work by Carlton and his team was truly amazing. I have been pleased and impressed by the work they did on my website."
Senator Cam Ward  
Website: http://www.camward.com
"During the months that followed the tragic events of April 27th, 2011, our non-profit needed to reach a broad base of individuals with one goal in mind, raising funds for storm relief. Having very little experience with web design or non-profit fund raising for that matter, I turned to Carlton Smith, with Flagstone Search Marketing. Carlton and I had worked on several other projects in the past, and I knew that he had the expertise that we so desperately needed! He created a top-of-line website that helped to communicate our message to the public and raise the necessary funds for our organization. Our communication was delivered by multiple videos and images that Carlton developed for the site. He also added a fund raising component which was critical. With the help of Paypal and “Text2Give” our website was turned into a self-sustaining fundraising machine!"
Garrett Jemison, Rising Tide Foundation  
"Carlton helped us with a cost-effective implementation of Wordpress and a search engine marketing strategy that's been a steady source of leads for our business."
Meredith Brown, Brown Business Brokers  
Website: http://birminghambusinessbroker.com
"Carlton and Flagstone are the perfect combination of what my business needs in web consulting: they know what works, they know how to implement, and they get it done quickly with results. The thing that sets them apart is that they are intuitive and responsive to client needs, and not afraid to speak up when there's a better way to accomplish the team goals. I've used them on many client sites and projects, but also on my own website. If you need anything from a full web presence for beginning a business, to crisis management SEO, to punching up an existing project - Flagstone Search Marketing and Carlton Smith will get it done!"
David Mowery, Mowery Consulting Group, LLC  
Website: http://moweryconsulting.com
"We wanted a website that conveyed a clear message and was easy to navigate, and Carlton did a great job in creating it!  He met with us, listened to what wanted to achieve, gave us solid advice, and produced an outstanding, professional website.  He was also there to make changes quickly when we needed to do so.  We received a lot of positive comments about our site, and we highly recommend Carlton!"
Judge Howard and Kathy Hawk  
"I had a great experience working with Carlton on my web redesign. He was affordable, professional and delivered a turn-key design that met and exceeded my expectations."
Callie Keller Hincy, Sussie Skin  
Website: http://sussieskin.com